
DDU vs DDP: What Every Global Brand Should Understand
A great product can still lead to a bad customer experience if the delivery process breaks trust. Many merchants don’t think twice about offering DDP. They should.This guide walks through real-world consequences of picking the wrong model and how to avoid them.
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Why Read This Guide?
Understand how shipping terms impact customer experience, conversion rates, and global growth.
Clarity on DDU vs DDP
Learn the key differences between Delivered Duty Unpaid and Delivered Duty Paid—and why they matter for cross-border ecommerce.
Real-World Impact On Customers
See how DDP improves delivery success rates (+76% vs DDU) and boosts long-term customer retention by 85%.
Actionable Path To Implementation
Discover how to simplify DDP adoption with OpenBorder’s seamless checkout, duty/tax automation, and compliance-ready integrations.
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