Your Facebook and Instagram campaigns used to hum. Then iOS updates and Meta’s algorithm changes pulled the rug out. Overnight, what once delivered 4x, 5x ROAS now struggles to hit 2x.

You poured more budget into top-of-funnel. You refreshed creative. You tested new audiences. But the ROAS kept sliding. CAC climbed. Conversions ticked, then flattened.
You’re now forced into a terrible paradox: either double your ad spend (with diminishing returns) or accept stalling growth. Many brands settle. They accept flat revenue. They stop pushing.
Then you see a path few talk about: what if your next 2x, 3x ROAS doesn’t have to come from the same U.S. game? What if new markets, where CPMs are lower and competition less saturated, are the unlock?
We’re not a consulting deck or a marketplace. We’re your expansion accelerator; a full toolkit + framework + execution partner for going global fast.
Here’s how we restore your ad performance:
We identify 3–5 international markets primed for your brand (low CPM, high demand)
So you redirect ad spend where it stretches farther
.avif)
We replicate/adapt your acquisition funnel (landing pages, pricing, copy)
Maintains brand voice and performance signals

We handle local currencies, logistics, taxation, compliance
So you don’t stumble over operational friction

We seed campaigns, monitor early metrics, scale what’s working
You gain ROAS-driven growth in weeks, not months

We continuously analyze, iterate, and reallocate global ad spend
So you stay ahead no plateauing again


























We initially saw international as a secondary revenue stream, but the numbers don’t lie our international markets grew at nearly 7x the rate of our domestic business in 2024. OpenBorder isn’t just moving our products; they’ve helped us think strategically about global growth, market by market, channel by channel.
Ronak Shah | Co-Founder & CEO, Obvi
Average ROAS lift in new markets
Lower CAC across cross-border campaigns
Conversion rate increase in 30 days.
You don’t need to wrestle Meta or lobby iOS to treat you better. You just need to build the wings to fly somewhere else.
Let us show you how OpenBorder can restore your ROAS by unlocking international markets your competitors aren’t even touching.
Let’s map your first 3 high-OPM (overperforming markets) and build your expansion action plan today.